This is the only pricing model we can offer at the moment. We're actively working on reducing our costs to be able to offer the tests at a more affordable price in the future.
Why am I not able to just give you $250 for a single test that has all the Premium data attached to it? If I see the information is useful, up sell me to multiple tests per year after that.
Right now you want me to pay $1308 (!!!) just to see if your "action plans" are any good. Since literally every other personalized health action plan I have ever seen has been useless, I am not inclined to dump $1308 to find out if you are telling the truth or not.
I would maybe be willing to pay $250 for a single premium result, but I am not going to risk paying $1.3k and end up disappointed.
