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> what happens is you pay and become the product

I remember the first time I saw an ad on the in-flight entertainment system on a plane. (I think it might have been United, but they all do it now...) This and the shilling for their special miles-reward credit card, while you're literally captive (in a tube in the air), having paid to be there, is pretty much the epitome of hypercapitalism-gone-wrong today.



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