I noticed under the first pic it says "Designed and Assembled in the U.S.A."
My first thought in reading that line was "hmm... so they wasted a whole bunch of money by not outsourcing it to China where they could get their PCB assembly done for 20% the cost."
That's not necessarily true these days. Fabrication costs have been steadily increasing in China. For something on the run-level their doing it's probably more like 50% and rising fast.
That's at least what I'm hearing from a couple of startups in my area working on physical products.
50 bucks for this is still a very good deal, they probably are not actually making money on the USA produced ones. They will probably offshore later to get the profit margin back. Just a guess.
My first thought in reading that line was "hmm... so they wasted a whole bunch of money by not outsourcing it to China where they could get their PCB assembly done for 20% the cost."