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" I'm really getting the feeling that my friendships have been hacked (and tainted) for someone else's profit."

Your comment makes me remember the concept of commodification.

I didn't think before about this in this way, but it seems that Facebook (and relates services) could be though as the commodification of our friendships.



Have you seen Adam Curtis's documentary, All Watched Over by Machines of Loving Grace? A lot of it is about that




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